NOED gets a really bad reputation because survivors are actually little bitches (I complain about NOED as well sometimes, but whatever).
People misunderstand the true power if NOED - the thing killers most need right now is time (which is why ruin is meta), and NOED offers survivors a binary choice: lay off the gens for a few seconds to do bones (and give the killer time) or genrush and face the consequences of NOED when youre done.
Right now, the meta is to go "hope he doesnt have noed and if he does he is a cancer bitch, i mean, all he has to do is to get rid of my instaheal, deadhard, borrowed time, bodyblocking teammates, and two pallets in between our current position and the gate" which is absilutely ridicolous
NOED is only a threat because survivors demand killers dont run it instead of dealing with it